HASLOO BLOG
 

Friday, October 12, 2012

Engadget: Bezos: Amazon breaks even on Kindle devices, not trying to make money on hardware

0 comments
Engadget
Engadget
Bezos: Amazon breaks even on Kindle devices, not trying to make money on hardware
Oct 12th 2012, 07:57

Bezos: Amazon breaks even on Kindle devices, not trying to make money on hardware

Amazon makes a pretty good case for its Kindle Fire HD and Paperwhite with prices as low as $199 and $119 respectively, but it turns out there's more at work than just special offers to keep them affordable. In an interview with the BBC, the company's head honcho Jeff Bezos revealed that they can keep the price tags reasonable since they don't turn a profit on the devices. "Basically, we sell the hardware at our cost, so it is break even on the hardware," Bezos said. "We're not trying to make money on the hardware." Instead, Amazon banks on making a buck when owners of the slates and e-readers purchase books, movies, games and other content through their digital storefront. This doesn't exactly come as a surprise, but we're glad that Jeff's confirmed our suspicions.

Filed under: ,

Bezos: Amazon breaks even on Kindle devices, not trying to make money on hardware originally appeared on Engadget on Fri, 12 Oct 2012 03:57:00 EDT. Please see our terms for use of feeds.

Permalink   |  sourceBBC  | Email this | Comments


You are receiving this email because you subscribed to this feed at blogtrottr.com.

If you no longer wish to receive these emails, you can unsubscribe from this feed, or manage all your subscriptions

No comments:

Post a Comment

About the Author

Image result for mario garcia philippines

Written by Hasloo Network staff.