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Wednesday, November 28, 2012

Engadget: Will.i.am launches pricey i.am+ camera add-ons for iPhone, we go hands on (video)

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Engadget
Engadget
Will.i.am launches pricey i.am+ camera add-ons for iPhone, we go hands on (video)
Nov 28th 2012, 18:40

William launches his pricey iam camera accessories for the iPhone, we go handson video

So, we learned two things today. Firstly, Will.i.am is able to attract quite a media scrum, and secondly, national press photographers have sharp elbows. Nevertheless, we braved the London debut of the Black Eyed Peas star's i.am+ iPhone accessories and fortunately came away with more than just Elephunk-sized bruises. We got some brief playtime with the gadgets, plus an interview with the CEO of Will.i.am's tech venture -- none other than Chandra Rathakrishnan of Fusion Garage fame (or notoriety). If you're wondering if we asked him why anyone would spend upwards of £199 ($315) on a wide-angle lens attachment when a really decent alternative can be had for a fraction of that cost, then hopefully the video and early impressions after the break will satisfy your curiosity.

Continue reading Will.i.am launches pricey i.am+ camera add-ons for iPhone, we go hands on (video)

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Written by Hasloo Network staff.